Our Novi Bridal Shop

World-class service. Expert bridal stylists. Designer wedding gowns.

Located in Metro Detroit, our True Society store in Novi is part of our growing retail collective of bridal shops across the globe. It’s a welcoming, inclusive destination where all brides are treated to an unforgettable wedding dress shopping experience.  

26159 Novi Road, Novi, MI 48375

Want to Join the Team?

View our current openings and come be a part of the Novi True Crew!

Off-the-Rack Wedding Dresses

Getting married next month, next week or even tomorrow? We’ve got you! 

With dresses starting at 599, shop our off-the-rack selection of designer wedding dresses – available to take home the same day.  

Experience the Society
Experience the Society

Sue’s Society

Sue isn’t just a True Society store owner. She’s a bridal legend in Michigan and beyond. She knows ALL THE BRIDAL THINGS and is simply #obsessed with making brides’ dreams come true.

Sue’s motto? Make it bridal – but different. An EXPERIENCE. She’s assembled the most passionate, creative and knowledgeable True Crew to give Metro Detroit brides the most memorable way to find their aisle style.

sue rosenberger
  • Heather

    Store Manager

    Heather is dedicated to creating special moments for Novi #TrueBrides. Her best advice to brides? Savor every moment – it goes by so quickly! When she’s not at work, Heather loves shopping, playing video games and spending time with her husband and their fur baby, Bear.

  • Myranda

    Customer Experience Manager

    Myranda loves helping #TrueBrides find their dream dresses and ensuring they leave with radiant smiles. Her best advice to brides is don’t stress – your #TrueCrew has you covered. Outside of work, Myranda enjoys reading, dancing, cooking and spending time with her two dogs. She also loves exploring, sipping on coffee and brunching at First Watch! 

  • Amy B.

    Bridal Stylist

    Amy brings several years of experience helping brides find their dream gowns! She encourages brides to try different styles and fabrics to find THE dress. Outside of work, Amy loves gardening, exploring new restaurants and spending time with her daughter. Amy enjoys all things bridal and weddings – she was even in a wedding in Romania! 

  • Amy T.

    Bridal Stylist

    Amy loves being part of each bride’s special journey. Married for nearly 30 years, she cherishes time with her two daughters and three Great Danes. When she’s not helping brides find their dream dresses, Amy dreams of opening an animal rescue shelter one day and enjoys water activities, golfing with friends and home decorating.

  • Kate

    Bridal Stylist

    Kate loves connecting with brides and appreciates all of the beautiful fabrics and details in the dresses. Her advice for brides-to-be? Tune out negativity, especially on social media! In her free time, you’ll find her sewing, crafting, gaming, skiing or exploring the vibrant energy and rich history of Detroit. Kate’s go-to spot to unwind is Emagine Novi, where she enjoys catching the latest movies.

  • Katelyn

    Bridal Stylist

    Katelyn LOVES helping brides find the dresses of their dreams. Her advice? Trust yourself. When opinions feel overwhelming, take a moment to reconnect with what YOU want – you’ll know the right dress when you feel it. When she’s not styling brides-to-be, Katelyn enjoys reading, writing and crafting with her sidekick, a black kitten named Nevermore!

  • Maura

    Bridal Stylist

    As a Bridal Stylist, Maura loves helping Novi brides find gowns that truly reflect their love story. She believes in trusting your instincts and staying true to yourself when choosing your dream dress. Outside of work, Maura is a creative spirit who enjoys watercolor painting, gaming and playing music on her guitar, piano and ukulele. She can’t wait to help bring your vision to life!

  • Sarah

    Bridal Stylist

    Sarah loves helping #TrueBrides feel beautiful and special on their wedding day. Her advice? Keep an open mind while trying on dresses and trust yourself. Sarah is an adventurer at heart, and when she’s not at work, she’s traveling she’s even been to 39 states in the U.S.! She also loves to sew, craft, watch movies and explore festivals.

ready, set, get social!

Follow us on social to get a sneak peek into True Society life.

TRUESOCIETY_DETROIT

Our Designers

You deserve the best, so we only carry the best. 

True Society is a Novi bridal shop that carries the award-winning bridal labels Essense of Australia, Stella York, Martina Liana, Martina Liana Luxe, All Who Wander and Oxford Street, as well as bridal accessories. With gowns available to order in sizes 2-34 and a variety of sample sizes to try on in-store, we offer style and size inclusivity for every taste, budget and bride. Gown selection varies by store.

Essense of Australia

Stella York

Martina Liana

Martina Liana Luxe

All Who Wander

Everybody/Everybride

Oxford Street

Accessories

True Society – Novi

  • Monday: 11:00 a.m. – 07:00 p.m.
  • Tuesday: Closed
  • Wednesday: 11:00 a.m. – 07:00 p.m.
  • Thursday: 11:00 a.m. – 07:00 p.m.
  • Friday: 11:00 a.m. – 07:00 p.m.
  • Saturday: 09:00 a.m. – 05:00 p.m.
  • Sunday: 11:00 a.m. – 04:00 p.m.

Find us on social!

Frequently Asked Questions

WHEN SHOULD I BUY MY WEDDING DRESS?

We recommend starting the wedding dress shopping process nine months to one year prior to your wedding date, so you can avoid rush fees and enjoy the experience!

WHEN CAN I EXPECT MY WEDDING DRESS TO BE READY?

It takes approximately four to six months for a wedding dress to arrive, depending on the designer. Please take this into consideration when scheduling your appointment. Once your gown arrives, you should also allow six to eight weeks for alterations before the wedding.

If you are working within a shorter time frame, please call our bridal shop at (248) 925-3775 and we can discuss other options with you.

CAN I BRING CHILDREN TO MY BRIDAL APPOINTMENT?

We want to make sure the bride gets all the attention on this special day! For this reason, we encourage you to keep guests to adults only.

WHAT SIZE WEDDING DRESSES DO YOU HAVE IN STORE? DO YOU CARRY PLUS SIZE WEDDING DRESSES?

We carry more than 50 plus-size wedding dresses, ranging up to a size 30 for you to try on in-store. Many of our gowns are available to order up to a size 34.

HOW IS YOUR BRIDAL STORE DIFFERENT FROM OTHERS?

True Society takes the bridal experience to the next level. Our expertly trained True Crew of stylists take your dream and make it a dress reality. Our custom designed, spacious fitting rooms give you the confidence and comfort to be yourself and the queen that you are. We provide world class service and attention to detail at every turn. We have only the most swoonworthy dresses that seriously speak to the soul. True Society exclusively carries international, award-winning designs from Essense of Australia, Stella York, Martina Liana, Martina Liana Luxe, All Who Wander and Oxford Street. Chic, classic, boho, ballgown…the list goes on. So many styles for all of the fabulous shapes and sizes of a True Bride.

WHERE CAN I FIND PARKING FOR THE BRIDAL SHOP?

Convenient parking is located in the parking lot that surrounds the store.

DO YOU CARRY BRIDESMAID DRESSES?

We do not carry bridesmaid dresses at this True Society location.

DO YOU CARRY BRIDAL ACCESSORIES AT YOUR NOVI BRIDAL SHOP?

Yes! From veils to bridal jackets, jewelry, belts and hair accessories–we offer a wide variety of bridal accessories to pair with any wedding dress you choose. We have everything you need to create a personalized wedding day look to complement your personal style, and our stylists are happy to help you choose the right accessories for your wedding dress at your appointment.

You can book an accessory appointment online to see our entire selection.