True Society – Grand Rapids

  • 4265 28th St. SE, Grand Rapids, MI 49512
  • (616) 574-2802
  • Monday: Closed
    Tuesday: 11 a.m. – 7 p.m.
    Wednesday: 11 a.m. – 7 p.m.
    Thursday: 11 a.m. – 7 p.m.
    Friday: 11 a.m. – 7 p.m.
    Saturday: 9 a.m. – 5 p.m.
    Sunday: 11 a.m. – 4 p.m.

One Step Closer To The Aisle

Book Appointment

Let the journey to becoming a True Bride begin. Whether shopping for a beautiful ballgown or a sexy fit-and-flare wedding dress, our Grand Rapids bridal stylists are ready to help you find your dream dress!

The safety of our brides and employees are our #1 priority. CLICK HERE to review our COVID-19 safety precautions.

Our Designers

You deserve the best, so we only carry the best.

True Society is the only trusted bridal shop in the Grand Rapids area to carry the international wedding dress designs of Essense of Australia, Stella York, Martina Liana, Martina Liana Luxe, Oxford Street, All Who Wander and bridesmaid label Sorella Vita. With bridal gowns available to order up to size 34, and a variety of sample sizes to try on in store, we offer style and size inclusivity for every taste, budget and bride. Gown selection varies by store.

Frequently Asked Questions

Where can I find parking for the bridal shop?

Parking is available in the lot on the North side of the building.

What sizes do you carry in store, and do you carry plus-size wedding gowns?

We carry more than 40 plus-size wedding dresses, ranging up to a size 28 for you to try on in-store. Many of our gowns are available to order up to a size 34.

Do you carry bridesmaid dresses?

Yes, we are a proud retailer of Sorella Vita and carry a wide range of sizes (up to size 28) and colors from which to choose.

Do you carry bridal accessories?

Yes! From veils to bridal jackets, jewelry, belts and hair accessories–we offer a wide variety of bridal accessories to pair with any wedding dress you choose. We have everything you need to create a personalized wedding day look to complement your personal style, and our stylists are happy to help you choose the right accessories for your wedding dress at your appointment.

When can I expect my wedding dress to be ready?

It takes approximately four to six months for a wedding dress to arrive, depending on the designer. Please take this into consideration when scheduling your appointment. Once your gown arrives, you should also allow six to eight weeks for alterations before the wedding. 

For bridesmaid dresses, plan to allow three to four months for shipping and one to two months for alterations. 

If you are working within a shorter time frame, please call our bridal shop at (616) 574-2802 and we can discuss other options with you.

How is your store different from others?

True Society takes the bridal experience to the next level. Our expertly trained stylists take your dream and make it a dress reality. Our custom designed, spacious fitting rooms give you the confidence and comfort to be yourself and the queen that you are. We provide world class service and attention to detail at every turn. We have only the most swoonworthy dresses that seriously speak to the soul. True Society exclusively carries international, award-winning designs from Essense of Australia, Stella York, Martina Liana, Martina Liana Luxe, All Who Wander, Oxford Street, and bridesmaid label, Sorella Vita. Chic, classic, boho, ballgown…the list goes on. So many styles for all of the fabulous shapes and sizes of a True Bride or bridesmaid.

Do you offer alterations in store?

No, we do not offer alterations in store and are happy to provide you with a list of recommended seamstresses.

How customizable are your dresses?

We have several accessories available to help customize your wedding dress. If you’re looking for even more customization, our Martina Liana and Martina Liana Luxe wedding dresses offer the ability to customize to your liking.

When should I buy my wedding dress?

We recommend starting the wedding dress shopping process nine months to one year prior to your wedding date, so you can avoid rush fees and enjoy the experience!

Can I bring children to my bridal appointment?

We want to make sure the bride gets all the attention on this special day! For this reason, we encourage you to keep guests to adults only.