True Society News: We are coming to Detroit!

True Society Novi location sketch

We’re bringing the ultimate wedding dress shopping experience to the Detroit metro with a NEW True Society bridal shop. True Society in Novi joins a growing collective of global retail bridal stores and marks our 15th store globally. The new bridal store will be the destination for transforming dress dreams into the most amazing reality. We’re planning a fall opening.

Bride Vibes Await

With a lifetime of experience and a passion for making bridal dreams come true, legendary Michigan bridal store owner, Sue Rosenberger will open her second True Society store in Michigan.

The new store will be in Novi, just 25 minutes outside of Detroit, and promises a positive, welcoming and unforgettable journey to finding your perfect wedding dress. Be prepared to step into a chic and stunning space where every detail is crafted to create a magical experience – and the True Crew (aka expert bridal stylists) make the magic happen.

You’ll find us at 26159 Novi Road, Novi, MI 48375

What to Expect

Want to learn more about True Society including working for our amazing team (aka the True Crew)? Here are some highlights:

  • A WARM WELCOME. The True Crew is the heart and soul of the True Society experience. They are passion-led and go above and beyond to support one another and to ensure every bride feels ALL THE LOVE the moment they walk through the doors.
  • ALL THE DRESSES. You’ll be surrounded by rack after rack of aisle-worthy styles from international, award-winning wedding dress designers Stella York, Essense of Australia, Martina Liana, Martina Liana Luxe, All Who Wander and Oxford Street. From ultra-glamorous to simply sophisticated and effortlessly ethereal, True Society offers something for every bride – and in every shape, size and budget!
  • THE ULTIMATE EXPERIENCE. The exquisite details, from custom-designed fitting rooms to the plush sitting areas for the bride’s own crew to share in all the oohs, ahhs, happy tears and OMG moments, are designed with every bride in mind.

Join the True Crew

Sound like a dream job? That’s because it is! Our robust onboarding and on-going training provide stylists with everything they need to know about the gowns AND how to serve brides. We invest in the success of each member of the True Crew. Apply to be part of our True Crew and learn more here.

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