Join the True Crew
Our brides deserve the best – and we are looking for the best. An exciting journey awaits career-minded retail professionals who are passionate about fashion and bridal. True to our name, we are here to help modern brides with big ideas and unlimited inspiration find THE dress for their biggest day.
The Heart of Hamburg
Our new store is located in the heart of HafenCity, Hamburg and is only a few meters away from the Überseequartier subway station. Designed with stunning finishings and furnishings, this gorgeous space sets a beautiful stage for our exquisite wedding gowns and beautiful brides-to-be.
Überseeboulevard 5, 20457 Hamburg, Germany
About True Society
True Society provides the ultimate wedding dress shopping experience for brides-to-be across the United States and Europe. Our bridal stores are elegant, fresh and unique to each community while drawing from the global inspiration and expertise of the True Society collective. For the first time, we’re bringing this one-of-a-kind bridal experience to Germany. True Society stores exclusively offer internationally coveted designers Essense of Australia, Stella York, All Who Wander, Martina Liana and Martina Liana Luxe.